MSNEWSWORTHY
BUSINESS
TRAVEL &
lifestyle
UGC
CREATOR
TIK TOK
Launching JULY!
TOP VIEWED VIDEO
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3K
4K
2.8K
“The influencer network expansion was particularly impactful, adding valuable voices to our brand's narrative."
LLCasting, Lisa
MY REELS
Travel:
Puerto Rico
Lifestyle:
Tourism - Mental Health
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Events:
Art Gallery
Business:
Software / Tutorial
MY Photography
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INFLUENCER Package FOR
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Overview
As part of an engaging social media campaign for Carvana, I was hired to attend a media night event and create compelling content to boost brand visibility and engagement. The focus was on highlighting Carvana's unique car-buying experience and driving engagement in specific locations.
Campaign Objectives
- Enhance Event Visibility: Promote Carvana's media night through engaging social media content.
- Boost Engagement: Drive interaction on Instagram through video stories, feed posts, and interactive polls.
INFLUENCER Package FOR
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Strategies Implemented
- Professional Content Creation: Hired a videographer to capture high-quality footage at the event.
- Instagram Video Stories and Feed Post: Created a 5-piece Instagram video story and a detailed feed post to share event highlights, engage followers and gather feedback.
- Location Tagging: Tagged specific locations to drive targeted engagement.
- Employee Highlights: Featured three Carvana employees, sharing their roles and contributions to the company.
- Educational Content: Educated followers on the Carvana shopping process to build trust and interest.
INFLUENCER Package FOR
Results
- Engagement Spike
- Instagram Stories: The 5-piece video story pulled a 60% increase in story views compared to average views.
- Poll Interaction: The poll received 23 hits, indicating active follower participation and interest.
- Feed Post: The feed post received 200 likes and 34 comments, significantly higher than the average engagement rate for similar posts.
- Location-Specific Engagement
- Targeted Locations: Posts tagged with specific locations saw a 9% increase in engagement from users in those areas, meeting the campaign’s goal of localized engagement spikes.
- Employee Spotlight and Education
- Humanizing Carvana: Highlighting three employees added a personal touch, resulting in positive feedback and comments about the brand's transparency and employee focus.
- Educational Impact: The educational content about Carvana’s shopping process was well-received, with many comments appreciating the clear and informative approach.
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INFLUENCER Package FOR
Overview
During a social media campaign for Abercrombie & Fitch, I played dual roles as an influencer and a recruiter of other influencers.
Campaign Objectives
- Enhance brand awareness among specific target demographics.
- Boost Engagement: Drive higher interaction rates on posts (likes, comments, shares).
- Expand Influencer Network: Recruit a diverse group of influencers to amplify the campaign’s reach.
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Strategies Implemented FOR
- Content Creation in One Day: Developed engaging and visually appealing content that resonated with Abercrombie & Fitch's brand image using previously built relationships in the targeted area.
- Influencer Recruitment: Identified and onboarded 4 influencers with strong followings(10k+) in relevant niches.
- Engagement Tactics: Utilized interactive content such as behind-the-scenes stories to foster audience interaction resulting in 58k+ engagement points.
- Cross-Promotion: Leveraged my own social media presence to cross-promote Abercrombie & Fitch’s campaign, driving additional traffic and engagement.
My Process
Discovery
We’ll start off by talking on a call or over email about your brand, the products or services you’d like to focus on, topline ideas and how my content can meet your specific needs!
PREPARATION
Once details are finalized, you’ll ship your product or schedule me for your services. Meanwhile, I’ll begin brand & target audience research to come up with ideas that are optimized for success!
PRODUCTION
I’ll prepare video concepts and footage plans for you to approve within 48 hours of receiving the product or service. Once approved, I'll start creating!
DELIVERY
I will deliver your content within 7-10 days of concept approval. P.S. I always over deliver!
Rates
Reels
1x Video.................
$399
3x Video.................
$899
5x Video................
$1299
Additional Hook.........
$100
Raw Footage.............
$150
Ad Usage Rights.........
$TBD
Posts
1x Post...............
$99
3x Photos.............
$399
5x Carousel...........
$499
Ad Usage/Rev Share.....
$000
PACKAGES
Custom packages can be created for your needs, just ask!
CONNECT
WITH ME
Email........................
hello@msnewsworthy.com
+016025757507
Phone..............................
TikTok..................................
@msnewsworthy
Instagram.............................